Have you ever thought that despite having so many search
engines,
why does Google have a monopoly?
Why is Google so popular?
The reason is that whenever we type anything on Google, it
shows
us exactly the related searches.So how does Google know about so many billions of TVs and data?
What are the measures and benchmarks that Google uses to check and deliver relevant searches to our audience?
The main reason is Google's amazing algorithms.
In today's Blog, I am going to tell you about Google's top 5 algorithms.What are they, when were they launched and how you can work according to them to boost your website's SEO.So let's start the Blog
So let's talk about what are these algorithms.When I explained you the working of a search engine, I told you that there is a lot of data on the internet.Google's crawler or spider crawls the data and stores it in its local server.Then the indexer of Google divides it into different categories and stores it in its main server.Then according to the query of the user, it shows the data, images,websites, videos, and many more. All this data is called SERP.We have already talked about it. But now I am going to talk about
the work of algorithms.
The data that we have after indexing, it is best to show it tothe user according to the query.So that it gets relevant results.The work done in this is done by Google's algorithms.Google's algorithms are a complex system and a design according to which Google finds its user and gives relevant results. So as an SEO expert, our job is to understand these algorithmsand bring changes to our website.So that our website is ranked higher when there is a query related to our business throughout the world.Now we are talking about how many algorithms are there.There is not one algorithm of Google. There are many algorithms. And when the algorithm is updated, Google changes its algorithm. So there is such a small change that it is negligible.ou won't even be able to notice it.But sometimes there are major changes.
Panda in Google algorithms
So in today's blog, I will talk about major changes.So first of all, I put Panda in Google algorithms at number 1.Panda was an algorithm that came in 2011.If I talk about before 2011, what used to happen in websites was that we took content from here and there.Copied from another website and basically what we call thin content.Thin content means content that has no value.So Google's algorithm said to remove duplicate content and thin content.If there is thin content on a website or duplicate content or over keyword stuffing has been done.
Keywords have been forcibly filled, the repetition of keywordshas been done.So it will down rank such a website.It will not give a good ranking.And all these things mean that if you do more duplication or if I say that you create more thin content, your website canalso be blocked.This update came in 2011 and I would say that this update made a blast in the world of SEO.
Because before this, all the approaches of SEO that were being used had to be changed completely.Now the question arises that you should follow the Panda algorithm.
What will you do for
this?
- So for this, it is obvious that do not use duplicate content.
- Quality content has to be written by a new content writer.
- So make sure that whatever content is on your website is not
- duplicate, is not plagiarized, is not copied from anywhere.
- So overall I say that you will have to pay attention to quality
- content to deal with this algorithm.
Penguin
Google's second important algorithm came, which we called Penguin.Penguin came in 2012 and before2012 and I would say before 2015.Because it came in 2012, but it was implemented from 2015-16 and its symptoms started to appear in the actual.So before 2012, people used to
Hummingbird.
Now Google's third important algorithm comes, which is called Hummingbird.Hummingbird came in 2013 and according to this algorithm, keyword stuffing was stopped. That is, people who are overly putting keywords in their content, related to their business, their keyword is coming in every word.Here, the keyword density was focused a lot.Now the question arises, how will you deal with this algorithm?So for this, the obvious thing is that you don't have to do much keyword stuffing.Keep checking your keyword density from time to time and write quality content.So you will be able to deal with the Hummingbird algorithm and get a good ranking.
RankBrain
Now it's time for Google's very important algorithm, and the name of that algorithm is RankBrain.RankBrain came in 2015 and Google itself has said many timesthat RankBrain is a very important algorithm.So Google said that it is also important for us.So basically, Google's goal in thisalgorithm was to deliver best relevant results to its users.Because as I told you, why is
What is Google's goal?
To deliver relevant searches to theuser.So how will we help Google to
Page Experience Update.
Now let's talk about the 4 algorithms that we have talked about so far.It was a little old, which came before 2016.And that update is 2021.In 2021, an update came, which we called the Page Experience Update.In this update, Google started focusing on what kind of user experience is being achieved when my user is going to a website.So we will say that in this update, Google said that whicheverwebsite has a good user experience,low time, stable pages, and quality content, I will keep thatpage on a higher ranking.So now the importance of technical SEO has increased.That's why I told you in the starting blog that technical SEO is a very important part.And the reason for that is this page experience update is also somewhere.By the way, Google has said many times that improve the page experience,the user experience should be good, the page should run smoothly,he page load time should be less
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